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Since 1996, RMCI has conducted sales force effectiveness and sales force strategy projects in more than 50 countries worldwide. To give you an idea of what it's like to work with RMCI, the following case studies describe specific projects on which we’ve helped past clients. Click any of the case study titles for more information.


Global Resource Allocation This case study describes how RMCI helped a global Top 20 pharmaceutical manufacturer develop an objective process for comparing sales investment opportunities across its top affiliates worldwide.

Sales Force Sizing This case study describes how RMCI helped a global Top 20 pharmaceutical manufacturer increase profits by 20% in a major European market by resizing primary care and specialty sales teams.



Global Implementation This case study describes RMCI’s initial work to innovate a process to assess, improve, and track sales force effectiveness for a Top 20 global pharmaceutical manufacturer.

Europe This case study describes how RMCI helped a global Top 20 pharmaceutical manufacturer turn around share losses for its blockbuster product and exceed expectations for new product launches.

U.S. This study describes a recent sales force effectiveness project conducted for a Top 20 pharmaceutical manufacturer in the U.S.

Asian Deployment This case study describes how RMCI helped a Top 20 pharmaceutical manufacturer develop a strategy to deploy a portable electronic sales force automation system across the Asia region.



Desk Top Sales Force Sizing This case study describes how RMCI helped a Top 20 pharmaceutical manufacturer strengthen its internal sales force analysis and sizing capability through development of an easy-to-use, desk top application for senior managers in small- to medium-sized affiliates worldwide.

Sales Force Effectiveness This case study describes how RMCI helped a global Top 20 pharmaceutical firm develop and deploy a worldwide internal capability to assess, improve, and track sales force effectiveness. This project was initially designed for six countries in Latin America. Following strong initial success, the client subsequently rolled it out in 50 countries worldwide supported by 50 new hires. Today the client is implementing the process across its entire U.S. operation.
 
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