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RMCI helps pharmaceutical firms make
and execute superior sales force decisions to increase sales and
profits. We do this in three ways:
improving sales force effectiveness
improving
sales force strategy
building
internal client capabilities
The results can be dramatic. Projects typically generate sales and
profit gains of 5% - 20%. We can help accelerate new product uptake
and help you respond more quickly and effectively to changes in
the market. Our focus is ROI.
To achieve results, we develop innovative, easy-to-implement solutions
to the sales challenges you face.
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Here are some of the ways we help achieve better results.
On average, our consulting teams have over 10 years of industry
experience. We understand the need to balance analysis –
the numbers – with real world financial and organizational
constraints.
RMCI has developed several proven proprietary analysis tools
that can be customized to any market -- from the U.S. and Japan
to Norway and Ecuador. As an example, in its sales strategy
practice, RMCI models each health care market to optimize the
mix of sales investments across geographies, products, business
units and sales teams based on a series of contingent market
events. Our analysis forecasts sales, profits, and market share
for hundreds of "what if" scenarios to help clients
choose the strategies that best meet their needs.
Our commitment is to give our best advice and service. Sometimes
that means delivering bad news – telling the client what
he or she doesn’t want to hear. We’re
not aligned with a particular function, sales group, or internal
political philosophy. That means we'll give you truly independent
advice.
Decisions + Execution = Results. Great decisions by themselves
don’t improve results. Over 20 years
in the pharmaceutical sales consulting business, our senior
consultants have developed the skills and processes to move
decisions from the headquarters to the field. Buy-in and change
management are as important as making the right decision. As
an example, in the sales effectiveness practice, RMCI uses a
unique process to
help the client.
Assemble effective cross-functional teams
Analyze relevant, available data
Generate a common understanding of key problems and root causes
Create consensus on immediate and long term solutions
Plan and motivate action
Execute solutions
Track results
Continuously improve
Our goal is to become a highly valued business partner to each
of our clients by focusing on each client's unique sales force
needs and helping to deliver strong top line and bottom line
improvement.
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